You may not have heard about switching costs before, but you’ve certainly experienced them. In this article I’ll explain what switching costs are and how they can help you retain clients.
What we learn from Apple
I have a Creative MP3 player, and I recently bought a Samsung player for my son. I bought my Creative a few [...]
Entries Tagged as 'iTunes'
Switching Costs
June 30th, 2009 · No Comments · Business Strategy, Marketing, Pricing
Tags: Accountant·Apple·client·cost·differentiate·iPod·iTunes·switching cost
